Brief
Create an app to provide Norwegian farmers a platform to reach and sell their agricultural products directly to end consumers.
Solution
REKO-ringen is a farmer-to-consumer initiative in Oslo and around Norway which regularly arranges pop-ups where fresh goods are sold directly to buyers, cutting the middle man. As of today the arrangements take place through Facebook, which is a messy and cumbersome process. Alongside a UX-designer, we decided to come up with a simple, charming and down-to-earth design for what this app could look like and ease out the process.
